Breaking News

L'Oréal Professionnel Signs First Spokesperson

By Christine Esposito, Associate Editor | January 3, 2014

Hair care brand taps Kirsten Dunst in lead role.

L'Oréal Professionnel has named Kirsten Dunst as its first L'Oréal Professionnel spokesperson. The actress will be fronting upcoming launches including Beach Waves and Absolut Repair Lipidium, according to L'Oréal.

Dunst's filmography includes more than 50 films; she started her career in a breakthrough Golden Globe-nominated role in "Interview with the Vampire."

"Kirsten Dunst has a timeless beauty and is a modern woman, closely connected to fashion. She has a strong personality and makes her own choices. Her great professionalism and commitment to excellence make Kirsten one of the talented actresses I have ever met. She has the perfect attributes to embody the new values of L'Oréal Professionnel,” said Anne-Laure Lecerf, international managing director of L'Oréal Professionnel.

Related End-User Markets:

blog comments powered by Disqus
  • Problems for Preservatives

    Problems for Preservatives

    June 20, 2016
    David Steinberg details the issues surrounding this critical ingredient category.

  • Exploring Green in Vegas

    Exploring Green in Vegas

    Christine Esposito, Associate Editor||June 6, 2016
    Cosmoprof North America sets the stage for brands dedicated to the growing and evolving eco-friendly beauty space.

  • We

    We're Surrounded!

    Tom Branna, Editorial Director||May 30, 2016
    Industry experts explain the important role that the skin microbiome plays in human health.

  • Take Notice

    Take Notice

    Melissa Meisel , Associate Editor||June 1, 2016
    Packaging trends revolve around trendy artwork, eco-conscious materials—and portability is a plus too!

  • Virtual Reality

    Virtual Reality

    Christine Esposito, Associate Editor||June 1, 2016
    An update on nature-identical ingredients for cosmetics and personal care products.

  • Shiseido Advances in the US

    Shiseido Advances in the US

    Tom Branna, Editorial Director||June 1, 2016
    New facility in Windsor, NJ demonstrates its dedication to the US and other markets outside Japan.