Breaking News

SheaMoisture Expands Line

January 24, 2014

Gluten- and fragrance-free shampoo and lotion for babies.

SheaMoisture has rolled out a pair of new products for babies that formulated with natural and certified organic ingredients. New Fragrance-Free, Gluten-Free Baby Extra-Mild Wash & Shampoo and Fragrance-Free, Gluten-Free Baby Healing Lotion, were especially for babies and children with allergies and skin sensitivities, including gluten and fragrance intolerance, according to the brand.

"As a family-run company, we're extremely particular about what products we use on our little ones. Since my grandmother Sofi Tucker started making and selling her shea butter soaps in Sierra Leone back in 1912, our focus has been creating natural, solution-oriented products for the entire family," said CEO Richelieu Dennis. "We've specifically formulated these products to pamper and protect the delicate, ultra-sensitive skin of the newest member of the family."

Each product contains ingredients that gently nourish baby's sensitive skin, including certified organic Shea Butter sourced from women's co-ops in Northern Ghana, which deeply moisturizes and repairs skin with vitamins and essential fatty acids.
The products can be found at Target and Walgreens.

 

Related End-User Markets:

blog comments powered by Disqus
  • Cosmetic Chemists Head to Orlando Next Month

    Cosmetic Chemists Head to Orlando Next Month

    September 26, 2016
    Organizing Chair Guy Padulo explains why you should attend the IFSCC Congress.

  • Expanding Erbaviva

    Expanding Erbaviva

    Christine Esposito, Associate Editor||September 13, 2016
    A farm-to-bottle organic brand celebrates its 20th anniversary with a new look, new products and plans to expand in the US.

  • Lauder’s Latest Patents

    Lauder’s Latest Patents

    September 1, 2016
    A composition with NIR light emitting material, a skin care device and more awarded to this beauty business giant.

  • Back to School

    Back to School

    Tom Branna, Editorial Director||September 1, 2016
    It may be September, but class was in session this summer during the Private Label Manufacturers Association’s Executive Educ

  • What

    What's In Your Formula?

    Christine Esposito, Associate Editor||September 1, 2016
    A look at the ingredients beauty brands are using to fuel their formulations and capture consumers’ attention.

  • How Green Is Your Surfactant?

    How Green Is Your Surfactant?

    Tom Branna, Editorial Director ||September 1, 2016
    Suppliers offer a range of solutions to help household and personal care product formulators develop formulas