Aveeno is rolling out "The Beauty of Nature, Active Naturals Oat for Your Skin," a series of video narratives celebrating ingredients found in nature and their potential to help enhance one's natural beauty. The digital short is narrated by brand ambassador Jennifer Aniston and highlights the compelling farm-to-formulation journey of oat.
In a series of four videos, viewers are introduced to proud oat farmers who have harvested their fields for generations. The videos then trace the oat's transformation from these local grain farms to the Aveeno laboratory .
The video can be ssen on www.YouTube.com/aveeno.