Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue August 2014
 •  The Honest Co. Closes Financing Round  •  Oral-B Touts Made in USA Status  •  Walgreens Partners With NeoCell  •  Carmex Names New Spokesperson  •  FTC Proposes Settlement for Prestige Brands
Print

Ralph Lauren Debuts New Fragrance



Published April 1, 2014
Related Searches: chemistry brand stores fragrance
Post a comment
Billed as having the enchantment of feminine mystery, Ralph Lauren Fragrances presents Midnight Romance ($41-$94). The new floriental fragrance is a blend of pink peony and mysterious black vanilla, creating a modern contradiction. 
 
Developed by both a male and a female master perfumer, each note adds a facet of femininity and mystery to create chemistry, said the company. 
 
World-renowned director Bruce Weber created a short film in black and white to capture the essence of midnight passion. This story also welcomes a new Ralph Lauren Fragrances face, Anna Selezneva, a current star on the Ralph Lauren fashion runway. 
 
Visit the brand’s Facebook page at www.facebook.com/ralphlaurenfragrance
 


blog comments powered by Disqus