Breaking News

Mother’s Day Shopping Trends

May 8, 2014

PriceGrabber reveals data on recent spending.

The sun is out, temperatures are rising, flowers are blooming and Mother’s Day is just around the corner. As a result, online shopping site and ecommerce platform, PriceGrabber released results of its 2014 Mother’s Day Shopping Survey, revealing how families will celebrate mothers this year.
 
The survey discovered 60% of consumers will purchase their Mother’s Day gifts online, with 50% who said they will shop from their computer and 10% who will purchase from a mobile device (smart phone or tablet). Brick-and-mortar retailers will continue to see traffic as 40% of Mother’s Day shoppers indicated they will purchase their gifts in-store.
 
No matter what the holiday, shoppers are always on the hunt for a great deal. When consumers were asked how much they plan to spend on Mother’s Day, 26% said they would spend $50-$99. Twenty percent will try to find the perfect gift for $100-$249, and 19% will spend $25 -$49.
 
 “When it comes to recognizing ‘mom’ or other women in their lives, consumers have clearly responded they plan to commemorate the day regardless of budget,” said Sharon Banfield, director of public relations for PriceGrabber. “Retailers that can fuel passion by offering personalized and unique gifts will win the wallet share of today's consumer.”
 
Conducted from April 3, 2014-April 17, 2014, the survey includes responses from 3,171 US online shopping consumers. 
 
  • It’s Magic!

    It’s Magic!

    Melissa Meisel, Associate Editor||March 20, 2017
    Argan oil-infused ‘Moroccan’ lip care brand jumps from WholeFoods into CVS.

  • On the Cutler Edge

    On the Cutler Edge

    Melissa Meisel, Associate Editor||March 13, 2017
    Top brand source at Redken forecasts up-to-the-minute hair trends.

  • Take The Hint

    Take The Hint

    Christine Esposito, Associate Editor||March 13, 2017
    Water brand forays into sun protection by capitalizing on scent and experience.

  • Supply-Side Innovations

    Supply-Side Innovations

    Tom Branna, Editorial Director||March 1, 2017
    Raw material suppliers roll up their sleeves and roll out their new products for the global cleaning industry.

  • New Faces in Familiar Places

    New Faces in Familiar Places

    Tom Branna, Editorial Director||March 1, 2017
    The American Cleaning Institute officially welcomed its new president.

  • Special Delivery

    Special Delivery

    Tom Branna, Editorial Director||March 1, 2017
    UV protection is important, but what good is that sunscreen if consumers won’t apply it?