Alternatives which have been approved internationally will be accepted. Animal testing will still be allowed for the rare case of novel ingredients developed for use in cosmetics, but even this will be prohibited after an alternative method has been established or in 5 years, whichever happens first.
The Bill was hammered out in detailed negotiations between its sponsor, Representative Ricardo Izar (PSD-SP), Cruelty Free International’s Brazilian campaign manager Dr Frank Alarcon and government officials including the major testing and validation authorities.
Dr. Alarcon said, “We are delighted that Brazil has taken this great stride forward. Now the task is to work with industry and regulators to ensure that Brazilian cosmetics become completely cruelty-free at the earliest possible date. I’d especially like to thank the 190,000 Brazilians who signed our petition – your support made it all possible!”
Cruelty Free International has campaigned extensively for a ban since launching its Brazil office in attracting the support of over 100,000 people, in just four weeks, for a petition calling for a ban. High-level policy negotiations between Cruelty Free International and key decision-makers have been instrumental in paving the way for today’s result.