Breaking News

Creme of Nature Names New Ambassador

June 6, 2014

Hair care brands expands singer Africa Miranda's presence.

Creme of Nature hasnamed Africa Miranda, singer, model, activist and star of Bravo's docu-dramaTV show "The New Atlanta," as its new brand ambassador. Africa is already featured as one the models for Creme of Nature's successful product line, Argan Oil from Morocco.

As the brand ambassador, she will represent Creme of Nature in various capacities including special appearances, hosting Twitter chats, speaking at events and on panels.

"I remember my mother using Creme of Nature on my hair as a little girl," said Africa Miranda. "This appointment is a dream come true for me. I'm humbled and I am looking forward to making this an amazing year with Creme of Nature."

"From the moment we met Africa, we fell in love with her hair," said Teneya Gholston, marketing director for Creme of Nature. "As our working relationship progressed, we also fell in love with her beautiful personality and work ethic. Africa has made quite an impression on us and our consumers. She also aligns well with the direction of our brand, so naming her as the new brand ambassador only came natural."

Related End-User Markets:

blog comments powered by Disqus
  • Let the Magic Begin!

    Let the Magic Begin!

    Tom Branna, Editorial Director||October 10, 2016
    IFSCC Congress gets underway at Walt Disney World this month.

  • P&G’s Latest Patents

    P&G’s Latest Patents

    Christine Esposito, Associate Editor||October 10, 2016
    A look at recent patent and IP related news from the biggest household and personal care player in the US.

  • Cosmetic Chemists Head to Orlando Next Month

    Cosmetic Chemists Head to Orlando Next Month

    September 26, 2016
    Organizing Chair Guy Padulo explains why you should attend the IFSCC Congress.

  • Change Is in the Air

    Change Is in the Air

    Doreen Wang, BrandZ ||October 3, 2016
    Technology is changing the personal care market

  • Proof Positive

    Proof Positive

    Christine Esposito, Associate Editor||October 3, 2016
    Testing service providers enable companies to back up their claims and stay in compliance with regulations.

  • Back to School

    Back to School

    Tom Branna, Editorial Director||September 1, 2016
    It may be September, but class was in session this summer during the Private Label Manufacturers Association’s Executive Educ