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Derma e Takes on Stretch Marks

July 10, 2014

New naturally-driven creme debuts at Cosmoprof.

Derma e is using Cosmoprof North America as the launchpad for its new Stretch Mark Crème.  The formula is proven to visibly diminish the look of stretch marks, improving texture, color and overall appearance, according to the company.

“While there are products and services on the market that claim to diminish the appearance of stretch marks, a universal solution that safely, naturally and effectively garners results is still a huge unmet need,” said Jennifer Norman, VP of marketing. “With new derma e Stretch Mark Crème, no one will need to compromise safety or healthfulness for effectiveness or quality.  We are offering a superior blend of proven natural actives plus advanced ingredient technology to the market at an affordable price.”

Over an eight-week period, participants expressing concern with stretch marks were asked to use the derma e Stretch Mark Crème two to three times a day.  At the end of the trial, participants recorded self-perceived improvement of their stretch marks. Results of this consumer study indicate that the derma e Stretch Mark Crème successfully improves texture, color and overall appearance of stretch marks.

Derma e Stretch Mark Crème is $19.95 for four ounces.  The formula is hypoallergenic, 100% vegan, paraben-free, GMO-free, gluten-free and retinol-free, according to the company.

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