Breaking News

Alford & Hoff Expands Into Fragrance

July 28, 2014

Men’s skin care brand taps Givaudan for juice.


 

 
Crafted by world-class Perfumer Rodrigo Flores-Roux of Givaudan, Alford & Hoff Eau de Toilette ($95) is made with over 95 ingredients for “the new generation man,” according to the company. It is described as “a juxtaposition of light and dark, clarity and richness, texture and polish.”
 
The EDT is billed as smooth with a core that consists of a drop of sweet rum leading into a core of rare oils, absolutes, addictive vanilla and tonka bean.  The long-lasting background of molten amber poured over weathered leather and soft suede provides a unique combination of notes and accords that will please the senses.
 
Chandler Burr, The New York Times perfume critic, gave Alford & Hoff EDT 4 stars and described the fragrance as "Alford & Hoff is one of Flores-Roux's best scents...This scent is smart. It's attractive, it has something to say."
 
It is sold at select Nordstrom doors, Nordstrom.com and alfordandhoff.com.
 
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