02.03.15
Sales of perfumes and cosmetics rose 5% last year at LVMH. Organic growth was 7%, as personal care sales topped $4.4 billion at current exchange rates. Corporate sales rose 6% to $34.6 billion at current exchange rates.
LVMH said the Perfumes & Cosmetics business group significantly outperformed the market with organic revenue growth of 7%. Profit from recurring operations amounted to €415 million ($469 million at current exchange rates). The business group’s momentum was boosted by continuous innovation and sustained investments. The perfumes of Christian Dior, J’adore, Miss Dior and Dior Homme continued to demonstrate their exceptional appeal. The makeup segment also contributed to the good performance of the Maison, notably thanks to Dior Addict Fluid Stick. Guerlain benefited from the successful launch of its new fragrance L’Homme Idéal and the success of its high-end skin care range Abeille Royale. Benefit confirmed its strong global momentum and is ranked as the leading makeup brand in the UK. Fresh and Make Up For Ever continued to strengthen their positions, according to the company.
LVMH said the Perfumes & Cosmetics business group significantly outperformed the market with organic revenue growth of 7%. Profit from recurring operations amounted to €415 million ($469 million at current exchange rates). The business group’s momentum was boosted by continuous innovation and sustained investments. The perfumes of Christian Dior, J’adore, Miss Dior and Dior Homme continued to demonstrate their exceptional appeal. The makeup segment also contributed to the good performance of the Maison, notably thanks to Dior Addict Fluid Stick. Guerlain benefited from the successful launch of its new fragrance L’Homme Idéal and the success of its high-end skin care range Abeille Royale. Benefit confirmed its strong global momentum and is ranked as the leading makeup brand in the UK. Fresh and Make Up For Ever continued to strengthen their positions, according to the company.