08.20.15
Ariana Grande’s signature scent, Ari by Ariana Grande, created in partnership with Luxe Brands, is set to take over prestigious retailers globally this September. It is the singer’s first scent.
"We are thrilled to have partnered with such an influential and exciting artist like Ariana Grande; we confidently anticipate this will be one of the most successful launches in the company's history," says Tony Bajaj, president and chief executive officer of Luxe Brands.
Together, Designer Parfums and Luxe Brands will launch Ari by Ariana Grande concurrently in the US and top international markets. The scent and ancillary items will be available in the US at Macys, Ulta, Bonton, Lord & Taylor and Stage, and in Canada at Shoppers Drug Mart. An 1.0oz EDP spray is $39.
"We are very excited to be a part of Ariana's debut fragrance and we know it will resonate with fans worldwide," said Dilesh Mehta, chief executive officer of Designer Parfums.
The fragrance opens with a mixture of fruits inspired by Grande's effervescent personality. The bright top transforms into a feminine bouquet of soft flowers, unexpectedly spun with marshmallow, creamy musks and blonde woods. The ultra-feminine bottle has a faceted gem-like shape and rose gold accents.
"We are thrilled to have partnered with such an influential and exciting artist like Ariana Grande; we confidently anticipate this will be one of the most successful launches in the company's history," says Tony Bajaj, president and chief executive officer of Luxe Brands.
Together, Designer Parfums and Luxe Brands will launch Ari by Ariana Grande concurrently in the US and top international markets. The scent and ancillary items will be available in the US at Macys, Ulta, Bonton, Lord & Taylor and Stage, and in Canada at Shoppers Drug Mart. An 1.0oz EDP spray is $39.
"We are very excited to be a part of Ariana's debut fragrance and we know it will resonate with fans worldwide," said Dilesh Mehta, chief executive officer of Designer Parfums.
The fragrance opens with a mixture of fruits inspired by Grande's effervescent personality. The bright top transforms into a feminine bouquet of soft flowers, unexpectedly spun with marshmallow, creamy musks and blonde woods. The ultra-feminine bottle has a faceted gem-like shape and rose gold accents.