09.15.15
Canadean is a specialist consumer trend analysis agency. We conduct global research to find out what drives consumption of personal care products.
Canadean works with many contract manufacturers in Europe and the Middle east who use Canadean trend insights to demonstrate a true understanding of the end consumer. This helps the contract manufacturer to be viewed more as a partner and not just another manufacturing company, which leads to better retention of clients and increases the chance of winning new business.
Canadean recently published a report containing the key highlights from its research and actionable advice for brands & retailers. Research should always answer a question and the key question answered is “What should retailers do and what should they avoid doing to win market share from brands?" Canadean also looked at this from the opposite end to answer “What can brands do to stave off the rise of retailer own label?”
The report is entitled Private Label Personal Car: Does the shift in consumers' shopping habits in developed economies mean major brands face a revitalized competition?
The list price is $3000, but Canadean is offering Happi readers a discount to $1350.
More info: Ricky Tracey, sales manager, Tel: 44 207 936 6400; Email: ricky.tracey@canadean-consumer.com; Website: www.canadean.com
Canadean works with many contract manufacturers in Europe and the Middle east who use Canadean trend insights to demonstrate a true understanding of the end consumer. This helps the contract manufacturer to be viewed more as a partner and not just another manufacturing company, which leads to better retention of clients and increases the chance of winning new business.
Canadean recently published a report containing the key highlights from its research and actionable advice for brands & retailers. Research should always answer a question and the key question answered is “What should retailers do and what should they avoid doing to win market share from brands?" Canadean also looked at this from the opposite end to answer “What can brands do to stave off the rise of retailer own label?”
The report is entitled Private Label Personal Car: Does the shift in consumers' shopping habits in developed economies mean major brands face a revitalized competition?
The list price is $3000, but Canadean is offering Happi readers a discount to $1350.
More info: Ricky Tracey, sales manager, Tel: 44 207 936 6400; Email: ricky.tracey@canadean-consumer.com; Website: www.canadean.com