09.16.15
Georgia May Jagger is the new international spokesperson for Garnier Fructis. The model and global trend-setter is kicking off a new advertising campaign that spans the entire Garnier Fructis haircare line, including shampoos, conditioners, treatments, and styling products.
A broadcast commercial debuted this week, and the campaign will also include print, digital and social media advertising across major media outlets, according to the L'Oréal-owned brand.
"We are thrilled to welcome Georgia May Jagger into the Garnier family," said Ali Goldstein, senior vice president of marketing, Garnier. "A product of rock 'n' roll and fashion royalty, Jagger is known for her unique beauty and global appeal. She is a perfect representation of the Garnier Fructis girl; effortlessly chic, ever-fun-loving, and always on the move."
A broadcast commercial debuted this week, and the campaign will also include print, digital and social media advertising across major media outlets, according to the L'Oréal-owned brand.
"We are thrilled to welcome Georgia May Jagger into the Garnier family," said Ali Goldstein, senior vice president of marketing, Garnier. "A product of rock 'n' roll and fashion royalty, Jagger is known for her unique beauty and global appeal. She is a perfect representation of the Garnier Fructis girl; effortlessly chic, ever-fun-loving, and always on the move."