11.03.15
Perfect365 is a new celebrity-favorite free digital makeover app created by ArcSoft. Said to be favored by the Kardashian clan, it collaborated with global beauty company Sigma Beauty that will allow users to virtually try on products inspired by Sigma Beauty’s luxury brushes and makeup.Perfect365 is available for download on IOS, Android and Windows.
Once Perfect365 users customize the Sigma digital makeover to their liking, they can purchase the Sigma Beauty products used to create the look directly from the app by tapping the “i” button. These products will include Sigma Beauty’s Brow Pencil, Eye Shadow in Thunderhead, Blush in Heavenly and Lip Vex in Tranquil, and for a flawless finish the E38 Diffused Crease Brush and F15 Duo Fibre Powder/Blush Brush. Selfie artists can then recreate the look in real life with their Sigma Beauty products and a step-by-step how-to video from YouTuber Rosita Applebum.
“Perfect365 is the go-to app for selfie and makeup enthusiasts worldwide, and we’re proud to connect our millions of users with top beauty brands like Sigma Beauty,” explains ArcSoft Director of Marketing Vickie Wei. “This collaboration will allow Perfect365 users to fall in love with the Sigma look using our advanced technology and then purchase the actual products used to create this digital makeover. There is no doubt that this new interactive and customized makeup buying experience is changing the way people will test out and purchase makeup products for years to come.”
Once Perfect365 users customize the Sigma digital makeover to their liking, they can purchase the Sigma Beauty products used to create the look directly from the app by tapping the “i” button. These products will include Sigma Beauty’s Brow Pencil, Eye Shadow in Thunderhead, Blush in Heavenly and Lip Vex in Tranquil, and for a flawless finish the E38 Diffused Crease Brush and F15 Duo Fibre Powder/Blush Brush. Selfie artists can then recreate the look in real life with their Sigma Beauty products and a step-by-step how-to video from YouTuber Rosita Applebum.
“Perfect365 is the go-to app for selfie and makeup enthusiasts worldwide, and we’re proud to connect our millions of users with top beauty brands like Sigma Beauty,” explains ArcSoft Director of Marketing Vickie Wei. “This collaboration will allow Perfect365 users to fall in love with the Sigma look using our advanced technology and then purchase the actual products used to create this digital makeover. There is no doubt that this new interactive and customized makeup buying experience is changing the way people will test out and purchase makeup products for years to come.”