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Winners Announced in 2017 “Product of the Year” Competition

February 10, 2017

Find out which brands took top honors in personal care, home care and beauty.

Winners of the 2017 Product of the Year competition—the world’s largest consumer-voted award for product innovation—were unveiled last inside the Edison Ballroom in New York City.  The event was hosted by “Saturday Night Live” alumnae Rachel Dratch and Ana Gasteyer.
A national representative survey of 40,000 consumers conducted by Kantar TNS, a global leader in consumer research, helps determine the Product of the Year winners each year so that Americans can best identify the top new products.
“Competition is fierce among consumer brands, with thousands of new products introduced to the market each year,” said Mike Nolan, CEO, Product of the Year USA. “This year’s winners will have a true advantage over competitors as they are able to utilize the distinctive red Product of the Year logo on packaging and in brand advertising to show shoppers that 40,000 consumers recommend their product against the competition.”
Here is the list of winners in the beauty, personal care, household care sectors:
LIP CARE: Carmex Comfort Care Lip Balm 

HAIR TREATMENT: Schwarzkopf Keratin Color 

ORAL CARE: Sensodyne True White 

HOME CARE: Lysol Disinfecting Wipes 

BATHROOM CLEANER: Lysol Power & Fresh 6 Automatic Toilet Bowl Cleaner 

LIQUID LAUNDRY: Tide purclean 

LAUNDRY PACS: Tide Pods Plus Febreze Odor Defense 

FABRIC CONDITIONER: Snuggle Plus SuperFresh Dryer Sheets 

LAUNDRY BOOSTER: Downy Fresh Protect with Febreze Odor Defense 

AIR CARE: Air Wick Bloom Scented Oil Warmer 

FOOT CARE: Amopé GelActiv Insoles & Inserts 

SKIN CARE: Kleenex Facial Cleansing, Exfoliating Cushions 

FEMININE CARE: SweetSpot Labs Washes & Wipes 

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