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Perricone MD is expanding its No Makeup Collection with a multi-purpose Instant Blur compact and expanded shades of foundation to meet lighter and deeper skin tones.
The multi-tasking Instant Blur compact contains alpha lipoic acid, which is said to instantly blur and minimize the look of pores, redness, uneven texture, wrinkles and fine lines, while working to improve them over time, according to the brand.
Three new No Makeup Foundation shades and two new No Makeup Concealer shades are also being added. Accompanying the existing shades of Fair-Light and Light-Medium, No Makeup Foundation Broad Spectrum SPF 30 now includes Fair, Light and Tan. No Makeup Concealer Broad Spectrum SPF 35 also extends to lighter Fair and deeper Medium shades.
"In the age of the selfie, the pressure to look 'picture perfect' for social media is an everyday concern," said Perricone MD chief marketing officer Rob Koerner. "Our brand was ahead of the curve when it launched the No Makeup Collection several years ago and we feel that now is the perfect time to build upon its success. No Makeup offers consumers just the right amount of coverage to make them look and feel their best."
The expanded No Makeup Collection is available at PerriconeMD.com, Sephora, Sephora.com, ULTA Beauty and Ulta.com, shop.nordstrom.com, Neimanmarcus.com, Dillard's, Dillards.com, Planet Beauty, Planetbeauty.com, select Anthropologie stores, anthropologie.com, as well as other leading specialty stores in the US.
The multi-tasking Instant Blur compact contains alpha lipoic acid, which is said to instantly blur and minimize the look of pores, redness, uneven texture, wrinkles and fine lines, while working to improve them over time, according to the brand.
Three new No Makeup Foundation shades and two new No Makeup Concealer shades are also being added. Accompanying the existing shades of Fair-Light and Light-Medium, No Makeup Foundation Broad Spectrum SPF 30 now includes Fair, Light and Tan. No Makeup Concealer Broad Spectrum SPF 35 also extends to lighter Fair and deeper Medium shades.
"In the age of the selfie, the pressure to look 'picture perfect' for social media is an everyday concern," said Perricone MD chief marketing officer Rob Koerner. "Our brand was ahead of the curve when it launched the No Makeup Collection several years ago and we feel that now is the perfect time to build upon its success. No Makeup offers consumers just the right amount of coverage to make them look and feel their best."
The expanded No Makeup Collection is available at PerriconeMD.com, Sephora, Sephora.com, ULTA Beauty and Ulta.com, shop.nordstrom.com, Neimanmarcus.com, Dillard's, Dillards.com, Planet Beauty, Planetbeauty.com, select Anthropologie stores, anthropologie.com, as well as other leading specialty stores in the US.