Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue March 2015
 •  Save Your Seat at Happi's Brand Building Breakfast  •  Despite Global Tensions, Execs Expect Growth  •  Sizzling Somers  •  Suavitel Adds In-Wash Scent Booster  •  Bergdorf Goodman Picks Up Caron Paris
Print

Lornamead Finesses Finesse Hair Care Line Packaging



Published November 30, -0001
Related Searches: design care hair brand
Post a comment
The Finesse hair care range has a new salon-worthy look, according to Lornamead, Inc., the brand’s parent company. The firm enlisted Little Big Brands, Nyack, NY, to evolve the design of the brand, which had been a major player back in the 1980s.

The redesign features a new retro-inspired structure; simplification of the icon; alignment of communication to create stronger brand blocking on shelf; moving the styling line to upscale matte finishes; and new color coding. Design elements were developed that would reproduce consistently across the substrates, pressure-sensitive labels and steel and aluminum cans.

More info: www.littlebigbrands.com


blog comments powered by Disqus