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Multi-Color Supplies P&G With Shrink Sleeve Cap

Published December 2, 2005
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Multi-Color Corp. has developed a distinctive shrink sleeve decorated cap for Tide with Febreze Freshness liquid laundry detergent. The unique shrink sleeve decorated caps attract shoppers' attention and distinguish Tide with Febreze Freshness from other laundry products on store shelves. They also open up a new area on containers for graphics. The decorated caps highlight the Febreze logo and match the background colors of the labels for each scent. More info: (920) 262-1195; E-mail: tfowler@mcclabel.com.

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