Online Exclusives

Tabatha Takes Over

September 3, 2008

Joico artist creates Shear Genius spinoff

Tabatha Takes Over



Joico artist creates spin-off of ‘Shear Genius’



By Melissa Meisel
Associate Editor



Call it a stroke of “Shear Genius.”

 
Can Tabatha Coffey do for hairstyling what Gordon Ramsay did for cooking? Joico artist Tabatha Coffey, the straight-talking Australian stylist who stole the show as a cast member and contestant on Bravo TV’s “Shear Genius” last year, has returned to television this season with her own series, “Tabatha’s Salon Takeover,” which debuted last month on Thursdays at 10 p.m.


Ms. Coffey’s new reality show—similar in design to Chef Ramsay’s “Hell’s Kitchen,” features the feisty hair design professional charged with the task each episode of making over a struggling salon. In every episode, Ms. Coffey has one week to size up the situation and turn it around, placing the faltering business on the path to success.  And according to Ms. Coffey, she’ll do whatever it takes to transform each situation.


Tabatha Coffey is the host of Tabatha's Salon Takeover
In the pilot episode of “Tabatha’s Salon Takeover,” Ms. Coffey helps an absentee California salon owner step in and regain control of an unruly and unmotivated staff.  “They needed their butts kicked,” said the stylist, who added that the salon also benefited from a much-needed remodel.

 
“There are a lot of reasons a salon needs help,” said Ms. Coffey. “It could be a matter of poor leadership, cosmetic problems or personnel.” The 12-year industry veteran, who has owned Industrie Hair Gurus in Ridgewood, NJ for six years, is up to the turnaround tasks. “I’m incredibly passionate about what I do,” she says, “and I know how to avoid the pitfalls of running a salon and how to keep staff and clients happy. And, I’m not afraid to tell people the truth.”

 
Ms. Coffey is no stranger to the world of salon success. With over 20 years experience, she has devoted her entire professional career to achieving excellence in hair design, starting her career in Australia before moving to London and settling in the U.S. According to her bio, her skills have been developed, fine-tuned and broadened by her participation in continuing education, traveling the world for Joico International and keeping up to date with the latest trends and techniques.


This moxie landed Ms. Coffey as a competitor on Bravo's competitive reality show, “Shear Genius”, in April 2007. To win the competition, a group of hairstylists from around the world went literally head-to-head in creative challenges that require more than just talent with a comb and scissors.


Flash forward to over a year later, and the reality show contestant now has her own series.  More info: www.bravotv.com


Related End-User Markets:

blog comments powered by Disqus
  • Burgeoning Beauty

    Burgeoning Beauty

    Melissa Meisel, Associate Editor||January 4, 2016
    A look at trailblazers for 2016 and beyond.

  • Testing for Sustainable Preservatives

    Adam P. Byrne, William Michael Hart-Cooper, Kaj Johnson, Larry H. Stanker, Dominic W. S. Wong, William J. Orts||January 4, 2016
    A rapid, inexpensive and qualitative protocol for determining microbial growth inhibition.

  • Cleansing Conditioners

    Cleansing Conditioners

    Denise Costrini and Christophe Toumit , Croda Personal Care North America||December 2, 2015
    Relying on consumer data, Croda researchers detail the drivers behind these successful formulas.

  • Perfect Timing

    Perfect Timing

    Tom Branna, Editorial Director||January 11, 2016
    New ways of collecting data can help cosmetics companies understand what women really want—and when they want it.

  • Africa, Rising

    Africa, Rising

    December 14, 2015
    Savvy marketers should expand their operations on the continent, according to speakers at a WFFC seminar.

  • Hitting a Wall(mart)

    Hitting a Wall(mart)

    November 9, 2015
    Walmart imposes slotting fees and that hurts a lot of Tier 2 and 3 FMCG companies.

  • That’s Quite an Achievement!

    That’s Quite an Achievement!

    Nancy Jeffries, Contributing Editor||November 2, 2015
    The CEW honors seven beauty industry leaders.

  • A Suite Deal

    A Suite Deal

    October 12, 2015
    Image Studios provides an innovative venue for beauty professionals seeking a new way to do business.

  • Eye on Korea

    Eye on Korea

    August 17, 2015
    At the Personal Care Conference in Shanghai there was distinct emphasis on beauty ideas from Korea.

  • No Coasting Here

    No Coasting Here

    August 12, 2015
    A Q&A with Coast Southwest CEO Joseph Cimo.

  • Scoring Big with Women’s Soccer

    Scoring Big with Women’s Soccer

    Christine Esposito, Associate Editor||July 8, 2015
    Carli Lloyd and crew have star power—but will any beauty firm be smart enough sign these soccer stars? Take our poll now.

  • Are You for Real?

    Are You for Real?

    June 22, 2015
    Counterfeit cosmetics and pseudo scents permeate the internet; here's how brands can protect themselves.

  • Teen’s Non-Toxic Dream Gets Real

    Teen’s Non-Toxic Dream Gets Real

    Christine Esposito, Associate Editor||June 8, 2015
    Rhode Island teen Ava Anderson serves as CEO of a fast-growing direct sales company that’s playing in multiple household and personal care categories.

  • A Reason to Smile?

    A Reason to Smile?

    Jeremy Kerstetter, Assistant Editor||June 1, 2015
    IRI study uncovers consumer optimism...even among Millennials.

  • The Right Choice

    The Right Choice

    Nancy Jeffries, Contributing Editor||May 28, 2015
    The CEW Insiders's Choice Beauty Awards

  • Johnson’s Making a Splash

    Johnson’s Making a Splash

    May 18, 2015
    J&J’s So Much More campaign aims to raise awareness regarding the importance of bath time.

  • Thousands Flock to NYSCC Suppliers

    Thousands Flock to NYSCC Suppliers' Day

    May 18, 2015
    Once again, the cosmetic world meets in Edison, NJ.

  • Next-Gen Hair Care

    Next-Gen Hair Care

    Christine Esposito, Associate Editor||April 6, 2015
    Kids hair care brand Glop & Glam looks to build on four consecutive years of double-digit growth by appealing to kids and parents.

  • Which Way, M&A?

    Which Way, M&A?

    Tom Branna, Editorial Director||March 23, 2015
    Personal care is an attractive end-market for chemical companies due to an above GDP growth rate and higher margins.

  • A Bit of Brazil, Now in the US

    A Bit of Brazil, Now in the US

    Tom Branna, Editorial Director||March 16, 2015
    A hair care line, born in Brazil, is available in the US.

  •  The Thin Man (and Woman)

    The Thin Man (and Woman)

    Nancy Jeffries, Contributing Editor||March 2, 2015
    P&G Salon Professional has just launched Nioxin Advanced Thinning range.

  • Personal from the Start

    Personal from the Start

    Christine Esposito, Associate Editor||February 23, 2015
    Backgrounds in e-comm and CPG help when building a new business, but for Puracy’s founders, the launch of their household and personal care brand was driven by personal need.

  • Head Strong

    Head Strong

    Christine Esposito, Associate Editor||January 26, 2015
    Pantene kicks off 2015 by upgrading its conditioners and rolling out Pantene Pro-V Full & Strong Collection.

  • Artisan Approach

    Artisan Approach

    Christine Esposito, Associate Editor||January 19, 2015
    Repêchage rolls out SeaSmooth Artisan Seaweed Wax, which has been crafted to make this behind-closed-doors beauty treatment a more pleasant experience.

  • Have Consumers Had Enough of Promotions?

    Have Consumers Had Enough of Promotions?

    Emily Mayer, IRI||November 10, 2014
    FMCG promotions. Personal care. New Products. innovations.

  • Cosmopack Comes to New York

    Cosmopack Comes to New York

    Jamie Matusow, Editor||October 19, 2014
    Symposium focuses on the quality and capabilities of Made in Italy and Made in Europe packaging, formulation and machinery su

  • On Tap

    On Tap

    Christine Esposito, Associate Editor||October 13, 2014
    A North Carolina start-up brews hair care products with beer as its inspiration.

  • A Look Ahead to MakeUp in New York

    A Look Ahead to MakeUp in New York

    September 8, 2014
    MakeUp in New York opens in two weeks, so Beauty Packaging’s editor, Jamie Matusow, caught up with Jean-Yves Bourgeois, co-manager of the event.