While messages about immigrants and walls, new sizes of Big Mac, Alexa and John Malkovich’s domain name took center stage, household and personal care brands also shined during what is traditionally most watched TV sporting event in the US.
Let’s Monday Morning Quarterback the spots from brands in Happi’s marketplace:
It’s a 10
Kudos to independent hair care company It’s a 10. The company owned by hair stylist Carolyn Aronson was the first privately owned (not to mention female-owned) professional hair care company to lock in a prime-time Super Bowl spot.
Henkel used Super Bowl 50 to highlight the arrival of Persil to the US laundry care aisles. It came back this year with this spot:
Procter & Gamble also had a presence during the big game, with two spots, including the first ever for Febreze, which was an official sponsor of the NFL.
Here’s a look at the Febreze spot that aired during the second quarter and was voiced-over by actress Kathryn Hahn.
Wives around the US were sure to be pleased by the Mr. Clean commercial…
Terry Bradshaw was the central figure in Tide’s spot...