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Loads of Ideas from P&G

Procter & Gamble has a full slate of laundry launches in the new year.

01.06.14
By Tom Branna, Editorial Director

Tide Pods was big news in 2013. Now Procter & Gamble wants more...lots more. P&G, already the leader in the US laundry care category, will try to build on its dominance with a bevy of new launches slated for February. Here's a look at what's in store for store shelves next month.