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A Day for Beauty



Valentine’s Day is a perfect time to give and get household and personal care items.



By Melissa Meisel, Associate Editor



Published February 6, 2014
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The Perfect Pair

CND ignites passion with the pairing of two romantic CND Shellac shades. Ruby Ritz returns for a limited time as the perfect, sparkly companion to classic Wildfire red. Available worldwide now, the Perfect Pair ($30) offers women two shades enticing when worn alone but irresistible when applied together, said the company.

Lip Balm Smooth Spheres

Popular mass-market lip balm brand Evolution of Smooth (EOS), now available at Target, rolled out two sweet Smooth Sphere lip balms ideal for the holiday, Strawberry Sorbet & Pomegranate Raspberry ($2.99 each). Packed with antioxidant-rich vitamin E, soothing shea butter and jojoba oil, EOS lip balms keep lips moist, soft and sensationally smooth. They are also 100% natural & USDA certified organic (made with 95% certified organic ingredients).

A Natural Flush

Lancôme's latest Blush & Glow Trio ($42) is available in three palettes - Ménage à Trois Flush, Ménage à Trois Kissed and Ménage à Trois Glow. According to the company, Ménage à Trois Kissed has a flirty pink for the essential day look and a sexy golden peach shade to take your style to the next level for a night on the town. With a warm variety of shades that apply flawlessly for day or night, Ménage à Trois Glow gives you a flawless complexion. For an elegant, natural look be sure to warm your cheeks with Ménage à Trois Flush.

Mood Booster

Aromatherapy formulator Opus Gaia is launching its highly anticipated Adoratherapy Gal on the Go Mood Boost Collection just in time for Valentine’s Day. “Adore Yourself” is prominently printed on the box, inspired by the idea that in each woman exists both a self-affirming nature and personal style. The collection includes seven Gals on the Go scents: Seductive, Beautiful, Smart, Balanced, Inspired, Awake and Peaceful. These all-natural formulas are designed as a quick fix to lift and shift the mood of the Gal on the Go.

Give and Glam

MAC recently named Rihanna as its new Viva Glam spokesperson for 2014.The dynamic beauty launches her Viva Glam campaign with sultry yet chic lipstick ($15) and lipglass ($15) in a creamy blue-red frost.

Candy or Eyeshadow?

New for Spring 2014 at Too Faced is a sweet cosmetic creation…a Chocolate Bar Shadow Palette ($49). Inspired by the powerful antioxidant cocoa powder, this palette of 16 brand new pigment-rich eyeshades is paired with the brand’s best-selling Chocolate Soleil bronzers. The Chocolate Bar experience begins as soon as you open the palette and the smell of sweet chocolate envelops you.

Sweet Bursts of Beauty

Add GNC stores to the list of retailers that now carry NeoCell Beauty Bursts; the company recently added the collagen chews to its store shelves. And they are chocolate flavored—an ideal healthy Valentine’s Day treat. A serving of two Beauty Bursts delivers 2,000mg of NeoCell’s famous Super Collagen, 20mg of hyaluronic acid and 20mg of vitamin C—all nutrients essential to improving skin, hair and nails, said the company.

A Hint of Cocoa

Burt’s Bees is bringing back a fan favorite, Cocoa Lip Shimmer ($4.99), for February 2014. According to the company, this “perfect modern brown” features a nourishing dose of vitamin E, coconut and sunflower oils. It also has a cool burst of peppermint oil. Just the right kind of “chocolate” you need.

Be Your Own Valentine

Show yourself some love this Valentine’s Day with deliciously scented, organic skin and hair essentials from John Masters Organics. Each product in the Blood Orange & Vanilla collection is packed with luxurious botanical ingredients that will leave your complexion feeling velvety soft and your locks looking spectacular, said the company. Products vary from a body wash ($18) to a body milk ($18).

Each year, marketers release and promote select SKUs that celebrate Valentine’s Day. Whether red, pink, sweet or fragrant, there’s something for everyone in the latest batch of offerings.