Midland, MI-based Dow Corning has con- ducted new research showing that silicones provide protection against thermal stress and moisture loss in the hair. Dow Corning’s beauty and personal care business offers silicone solutions for thermal protection in hair care products.
New ingredients include Dow Corning 2-9027 Styling Aid, a silicone blend for heat-styling applications; Dow Corning 2-2078 fluid, an amino phenyl resin; Dow Corning 1501 Fluid, a silicone and volatile blend and Dow Corning 5 7113 Silicone quat micro-emulsion, a conditioning additive for use in rinse-off and leave-on conditioners, shampoos and styling aids.
In other company news, Dow Corning announced its “Experience the Difference” program for personal care products to demonstrate the enhanced fragrance delivery and odor control benefits that can be obtained with silicones. Prototype formulations feature a variety of unique product forms that are possible when formulating with silicones, including gels, powders and wipes. More info: (989) 496-7759; E-mail: firstname.lastname@example.org; Website: www.dowcorning.com/content /personal.