Dow Corning, Midland, MI, offers solutions for formulators of deodorant and hair care products. Underarm Solutions is a selection of resources for formulators and marketers to aid in the development of innovative antiperspirant and deodorant products for global consumers. To help formulators continue to grow and meet the unique needs of global consumers, a new brochure/selector guide has been developed as part of the Underarm Solutions launch. It describes the performance, aesthetic and formulating benefits of silicones that are useful in underarm applications. A mini-CD offers market information and analysis, technology references, specialized concept formulations, data sheets and intellectual property information. These technical and marketing aids have been designed by the company’s beauty and personal care business. More info: www.dowcorning.com/content/personal.
A new CD-ROM from Dow Corning provides complete, current information to help enhance hair colorant and color protection formulations. “Color Care: Beautiful Color. Beautiful Hair” provides the latest claims and benefits of silicone materials in many hair color applications, starting formulations, technical papers and market trends, as well as a guide to easily select the right silicone for hair color products.
“Silicone materials are becoming increasingly vital in the field of hair color,” commented Erik Gyzen, marketing manager, Dow Corning’s hair care business. “Whether you need a better permanent or temporary hair colorant or a superior color protecting shampoo or conditioner, it is important to have complete, current information at your fingertips.” More info: www.dowcorning.com/lifesciences.