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GE Beautifies Consumers



Published August 17, 2006
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GE Advanced Materials, Silicones, recently made some additions to its portfolio of Silsoft materials for personal care products. Silsoft HC 400 conditioning agent improves the performance of hair conditioners and Silsoft ETS trisiloxane improves performance of skin care and color cosmetic products.
When used in hair conditioning products, Silsoft HC 400 conditioning agent delivers a soft and natural feel and helps minimize the damage caused by detangling. Silsoft HC 400 conditioning agent has also been shown to reduce static and flyaway more effectively than other silicones.
Silsoft ETS trisiloxane improves color coverage in lipsticks and foundations through enhancement of pigment dispersion. When added to for


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