The Net Works

Pureology Revamps Its Website

November 30, -0001

Keeping up with the latest trends, Pureology Serious Color Care has renovated its site for hair care professionals.According to the company, the revamped website features new Pureology brand imagery with a dynamic homepage and expandable interactive framework to supply the salon community with up-to-date resources to learn about the brand and help increase salon business.

“The new site is an easy to use destination for Pureology salon professionals to learn about products, grow their business and connect with other salon professionals,” said Rachel Weiss, senior director of interactive marketing for Pureology.

“The new pro site includes updated reference guides, planograms and a new salon locator allowing salons connecting to consumers searching for the latest Pureology products and services,” Ms. Weiss added.

Pureology also offers a widget that can be downloaded to update consumers with new contests, surveys, product promotions, weekly beauty tips and the latest product launches.

More info:,
blog comments powered by Disqus
  • Change Is in the Air

    Change Is in the Air

    Doreen Wang, BrandZ ||October 3, 2016
    Technology is changing the personal care market

  • Skin Care of One’s Own

    Skin Care of One’s Own

    Christine Esposito, Associate Editor||October 3, 2016
    Nu Skin’s ageLOC Me—which melds the worlds of smart-phone technology, efficacious ingredients and personalization

  • Proof Positive

    Proof Positive

    Christine Esposito, Associate Editor||October 3, 2016
    Testing service providers enable companies to back up their claims and stay in compliance with regulations.