Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue December 2014
 •  Coast Southwest Promotes Hoff  •  Tweezerman Names New CEO  •  Kiss My Face Brings Back Bar Soaps  •  New Leadership at Wacker  •  Lauder Goes Glam
Print

Pop-Up Ads



Published November 14, 2005
Related Searches: executives quarter media advertise
Post a comment
According to a DoubleClick survey, “rich-media” internet ads that include pop-ups and ads that fly across the computer screen are more popular with advertisers than a year ago. The survey revealed that rich-media ads accounted for 37% of the 172 billion third-quarter ads DoubleClick delivered to websites, up from 17% in the first quarter of 2002. Executives said the use of rich media has been increasing by about 10% a quarter.
www.doubleclick.com


blog comments powered by Disqus