Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue November 2014
 •  Duri Debuts 12 New Shades  •  The Nutcracker Suite Now at Clinique  •  ACI Names Five To Board of Directors  •  Dude, Pass The Wipe!  •  Sales Soar at Spectrum Brands
Print

Companies Jump on iBuilder Bandwagon



Published November 22, 2005
Related Searches: marketing companies holiday executives
Post a comment
Five fashion brands jumped on the direct e-mail marketing bandwagon this holiday season, according to e-mail marketing company VerticalResponse, San Francisco, CA. Vera Wang, Fred Segal, Sigerson Morrison, Simayof and Nicole Miller all utilized Vertical Response’s iBuilder to build, control and measure their direct marketing campaigns.
The iBuilder shopping experience enables companies to create a cu stomized, branded HTML within minutes with no technical experience needed. Using iBuilder is comparatively inexpensive; for example, it costs just $650 to send 75,000 e-mails, company executives said.
www.verticalresponse.com


blog comments powered by Disqus