Lonza’s health, hygiene and personal care (HHPC) team launched www.LonzaBiocides. com to allow Lonza to communicate with its diverse customer base via the internet. The portal evolved from BioxidL.com and includes three new sections: antimicrobials, high-performance preservatives and hand hygiene products.
The HHPC team serves several marketplaces, so three portals were created on the HHPC site: LonzaBiocides.com, LonzaPC Products.com and Natrulon.com. Lonza Biocides.com serves the needs of the household, industrial and institutional marketplace, while LonzaPCProducts.com and Natrulon.com cater to the personal care market. Each site functions as a "landing" page with access to newsletters, frequently asked questions and a link to the common Lonza login page.