The Net Works

IsaDora Now Available At

May 5, 2008

Prestige European cosmetic brand IsaDora Cosmetics has joined forces with full service beauty store to bring its assortment of makeup products and cosmetics to U.S. consumers.

Available at prestige department and specialty stores throughout Europe, IsaDora Cosmetics has quickly become a best-kept secret in the masstige category. Now the brand will be widely available to consumers via, one of the largest purveyors of beauty and personal care via the internet.

Beginning Spring 2008, IsaDora’s signature products, including its innovative new Mineral Makeup line, can be purchased at, in addition to’s exclusive partners and

“We are very excited about our new relationship with and that they will be adding IsaDora to their lineup of premium brands,” said Ingrid-Marie Johansson, creative director for IsaDora. “ is the ideal partner for us because they are extremely committed to educating their consumers and to offering them the best possible products to meet their individual needs.”

“We’re thrilled they’ll be carrying our Mineral Makeup and Summer color collections and will be working closely with on future launches, including Fall and Holiday 2008,” added Ms. Johansson.

Established in 1996, became the first multi-brand beauty and personal care retailer on the internet and today offers over 50,000 makeup, fragrance, skin care and hair products.

More info:
blog comments powered by Disqus
  • Back to School

    Back to School

    Tom Branna, Editorial Director||September 1, 2016
    It may be September, but class was in session this summer during the Private Label Manufacturers Association’s Executive Educ

  • What

    What's In Your Formula?

    Christine Esposito, Associate Editor||September 1, 2016
    A look at the ingredients beauty brands are using to fuel their formulations and capture consumers’ attention.

  • A Sweet-Smelling Sanctuary

    A Sweet-Smelling Sanctuary

    Melissa Meisel, Associate Editor||September 1, 2016
    Home fragrance is enhanced by aromatic developments in delivery and components.