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36. Helen of Troy



Published June 29, 2012
Related Searches: water hair care Skin Care business
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36. Helen of Troy

El Paso, TX
915.225.8000
www.hotus.com
Sales: $200 million (estimated) for personal care products.
Corporate sales: $1.1 billion.
Net income: $110.3 million for the year ended March 31, 2012.

Key Personnel: GeraldJ.Rubin, chairman, chief executive officer and president; ArthurA.August, president, professional division; MichaelCafaro, executive vice president, new product development and engineering; Richard R.Dwyer, executive vice president, business operations.

Major Products: Grooming, Skin Care, and Hair Care Products including Brut, Infusium 23, Pert Plus, Sure, Ammens, Ogilvie, Final Net and Sea Breeze.

Comments: For the past decade, Helen of Troy has been building a sizeable personal care business through the acquisition of such well-known brands as Brut, Pert Plus and Final Net. Many of these brands are marketed under Idelle Labs, Ltd., a subsidiary of Helen of Troy.

On the strength of several acquisitions outside of Happi’s scope, Helen of Troy’s sales topped $1 billion for the first time. However, sales within the personal care products division, which includes hair dryers and other devices, rose just 1% during the year to $496 million. The company blamed the lackluster result on weakness in Europe.

In January, Helen of Troy completed the acquisition of Pur water systems from Procter &Gamble.


 


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