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41. Hydroxatone



Published June 29, 2012
Related Searches: brand eye retail hair care
41. Hydroxatone
A Division of ACMG
Jersey City, NJ
800.672.2259
www.atlanticcoastmedia.com
Sales: $156 million.

Key Personnel: Thomas Shipley and Andrew Surwilo, co-founders and chief executive officers; Darek Hrynkiewicz, chief of operations; John Ende, chief financial officer; Dr. Mindy Goldstein, chief scientific officer.

Major Products: Hydroxatone AM/PM Anti-Wrinkle Complex, Hydrolyze Advanced Under-Eye Formula, 90 Second Wrinkle Reducer, Intensive Anti-Wrinkle Complex.

New Products: Anti-Aging BB Cream SPF 40 and Hydrolyze Intensive Under Eye Treatment, Intensive Overnight Repair. To be launched: Instant Face-Lift.

Comments: Atlantic Coast Media Group (ACMG) has enjoyed an explosive triple-digit year-over-year growth and expansion during the past seven years, according to sources at the company.Its best-selling Hydroxatone Anti-Aging Skincare brand has many top direct response products including its Hydrolyze Advanced Under Eye Formula (for dark circles and bags), AM/PM Anti-Wrinkle Complex, Celtrixa Stretch Mark Treatment and the ever-increasing popularity of its 90 Second Wrinkle Reducer.


Hydroxatone added an Anti-Aging BB Cream.
ACMG recently launched its Hydroxatone Anti-Aging BB Cream, which sold out on HSN.The company has also expanded its portfolio of beauty brands by creating and launching Keranique Hair Care (hair regrowth treatment for women) and its blockbuster skin care line Miracle Skin Transformer.

ACMG’s mainstay products continue to be top sellers due to the company’s innovative and extensive direct selling expertise in online, print, radio, television, and more recently, home shopping.Since inception, ACMG has aired billions of radio, television and print impressions.With its recent expansion into traditional retail (Sephora, Ulta, Macy’s, Lord & Taylor), ACMG bills itself as “the only true multi-channel, multi-brand marketer in the beauty industry today.”


 


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