Top Companies Report

23. PZ Cussons

August 6, 2012

United Kingdom

Sales: $1.3 billion

Key Personnel: Alex Kanellis, group chief executive; Chris Davis,commercial director; Brandon Leigh, group finance director; John Pantelireis,supply chain director; Michelle Feeney, chief executive officer, PZ Cussons Beauty.

Major Products: Personal care, toiletries beauty and hair care—Imperial Leather, Joy, Cussons Baby, Robb, Cussons Pure, Premier, Carex, Venus, Luksja, Original Source, Sanctuary Spa, Charles Worthington, St. Tropez, Fudge (acquisition). Household products—Morning Fresh, E, Radiant, Robb and Duck.

New Products: Fudge hair care (acquisition). Cussons— Mum & Me personal care. St. Tropez—Perfect Legs, Self Tan Dark Range; Gradual Tan Plus Firming and Toning. Sanctuary—Active Reverse range (with Darcey Bussell as the first Sanctuary Ambassador), Youth Boosting Ultimate Facial Cleansing Oil, Brightening BB Cream, Deep Cleanse Facial in a Box, Deep Cleanse Blemish Serum. Charles Worthington— Salon at Home Collection including Straight and Smooth, Strength and Repair and Shine Booster Kits, 25th Anniversary Limited Edition Full Volume range, Salon at Home Secrets Collection (October).

Comments: Corporate sales hit $1.3 billion for Cusson’s fiscal year ended May 31, 2011, up 6.4%. Operating was $176.0 million, up 6.6%. To kick off 2012, PZ Cussons Beauty acquired the Fudge hair care brand from Australian-based Sabre Group for about $40 million. Established in 1991, Fudge is a leading premium hair care brand, sold predominantly through salon distribution in the UK, Australia and New Zealand. It is best known for its styling range, which includes well-known Hair Shaper. Approximately 50% of Fudge sales are currently in the UK and Europe and 50% come from Australia and New Zealand. Fudge’s revenue in 2011 was $25.5 million.

The Charles Worthington hair care range from PZ Cussons.
Michelle Feeney, CEO of PZ Cussons Beauty, called Fudge “a natural fit for our portfolio as we continue to bring well-loved brands back to the forefront and make beauty accessible to all.”

Could more acquisitions be on the way? In July, Cussons secured a $222 million debt refinancing deal, which, according to UK-based press reports, will give the firm the room it needs to “take advantage of market opportunities.”

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