08.03.15
Peru
www.belcorp.biz
Sales: $1.4 billion
Key Personnel: Eduardo Belmont, founder and chief executive officer; Pedro Malo, chief financial officer.
Major Products: Beauty Red by Esika and Oh Red by Cyzone fragrances; L’Bel Lederm skin care
Comments: Belcorp remains the biggest beauty company in Peru, but the company, like so many others in The International Top 30, saw its sales fall due to weakening currency. Still, Belcorp is one of the biggest direct sellers in the world, ranking No. 13 on Direct Selling News’ list of the biggest direct sellers on the planet. With sales of $10.8 billion, Amway is No. 1 on the list; that’s far ahead of Avon which had corporate sales of $8.9 billion.
L’Bel’s Orianité was named the best female fragrance in Latin America last year, while Esika’s Suntuosa won the HBA IPDA award for packaging design.
Belcorp has 8,000 employees located in 15 countries. The company’s plant in Tocancipa, Colombia produces more than 600,000 products a day, which is enough to fulfill Belcorp’s needs in most of the world, but products are also manufactured in Chile, Mexico and France.
www.belcorp.biz
Sales: $1.4 billion
Key Personnel: Eduardo Belmont, founder and chief executive officer; Pedro Malo, chief financial officer.
Major Products: Beauty Red by Esika and Oh Red by Cyzone fragrances; L’Bel Lederm skin care
Comments: Belcorp remains the biggest beauty company in Peru, but the company, like so many others in The International Top 30, saw its sales fall due to weakening currency. Still, Belcorp is one of the biggest direct sellers in the world, ranking No. 13 on Direct Selling News’ list of the biggest direct sellers on the planet. With sales of $10.8 billion, Amway is No. 1 on the list; that’s far ahead of Avon which had corporate sales of $8.9 billion.
L’Bel’s Orianité was named the best female fragrance in Latin America last year, while Esika’s Suntuosa won the HBA IPDA award for packaging design.
Belcorp has 8,000 employees located in 15 countries. The company’s plant in Tocancipa, Colombia produces more than 600,000 products a day, which is enough to fulfill Belcorp’s needs in most of the world, but products are also manufactured in Chile, Mexico and France.