Featured Report
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Private Label Shopping Trends in Personal & Household Care

When Datamonitor surveyed consumers across 15 countries about to what extent they agreed they had been "making an effort to save more money," there was an overwhelming degree of agreement across geographies. In times of economic uncertainly, consumers become even more interested in obtaining value-for-money in their everyday shopping and private label is an important way of achieving this.

Use this report to help understand what you should be doing to embrace or defend yourself from private label growth and improve your decision making.
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Business Insights' portfolio of consumer goods management reports are designed to help you make well informed and timely business decisions. We understand the problems facing today's consumer goods executives when trying to drive forward business, and appreciate the importance of accurate, up-to-date, incisive product, market and company analysis.
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