L'Oreal Launches Women of Worth Campaign

2008-04-16 | 09:13

Honoring women who make a difference

More than 30 years ago, L'Oréal Paris coined the phrase "Because I'm Worth It" to celebrate a woman's worth and self-esteem. As part of its continued commitment to empowering women, L'Oréal Paris will continue to recognize, celebrate and support women who actively serve others in their communities with its third annual Women of Worth grassroots awards program.

The Women of Worth initiative honors and awards women from across the country for their inspiring volunteer work and community enrichment initiatives. Ten honorees will receive $5,000 for their cherished cause and $5,000 in their name to the Ovarian Cancer Research Fund, L'Oréal Paris' long-term charitable partner. One national honoree will be chosen by public vote this fall and will receive an additional $25,000 for her cause.

To nominate women who are making a difference in the lives of others, visit  www.womenofworth.com. Nominations are accepted until June 16.