New Packages

Lornamead Finesses Finesse Hair Care Line Packaging

March 4, 2009

The Finesse hair care range has a new salon-worthy look, according to Lornamead, Inc., the brand’s parent company. The firm enlisted Little Big Brands, Nyack, NY, to evolve the design of the brand, which had been a major player back in the 1980s.
   
The redesign features a new retro-inspired structure; simplification of the icon; alignment of communication to create stronger brand blocking on shelf; moving the styling line to upscale matte finishes; and new color coding. Design elements were developed that would reproduce consistently across the substrates, pressure-sensitive labels and steel and aluminum cans.
   
More info: www.littlebigbrands.com
  • Trade Association Directory 2017

    February 2, 2017
    Contact details of trade associations that serve various segments of our industry and are mentioned frequently in Happi.

  • What the Halal  Is Going On?

    What the Halal Is Going On?

    Imogen Matthews , In-Cosmetics||February 2, 2017
    Demand for these beauty products is surging thanks to a fastgrowing Muslim population.

  • Relief for Sensitive Scalps

    Relief for Sensitive Scalps

    Guadalupe Pellon and Annette Mehling , BASF||February 2, 2017
    BASF researchers detail the attributes of the company’s highly effective hair care system focusing on scalp sensitivity.