Grant Industries, Inc. has upgraded its personal care website, www.grantinc.com. According to the company, it designed a user-friendly website with a personalized service philosophy behind every page, by including insightful product information along with a comprehensive formulary.
The sections are dynamically integrated to provide seamless searching by application or product class, ultimately giving the user an informative experience.
“We are extremely pleased to announce the relaunch of our website. Now users can rapidly obtain all the information they require to select the correct product and quickly receive samples and literature. The information needed by a marketer or formulator is just a click away,” said Michael Granatell, executive vice president for Grant Industries. “In response to customer requests for alternative solvent systems, we explored many new options and created an extensive line of great feeling polysilicone elastomers that will satisfy all global formulation requirements.”
More info: www.grantinc.com
White Paper Available Online
While the demand for delivery systems for various applications is increasing, consumers’ eco-ethical principles drive the investigation towards natural and eco-friendly encapsulating polymers.
As a result, a new white paper, “Eco-friendly cosmetic delivery systems based on natural biopolymers,” is now available online from Cognis.
More info: www.scf-online.com/english/44_e/deliverysystems44_e.htm
QVC’s Mally Beauty Rolls Out Mally TV Online
Mally Beauty, known for employing an indie approach to business, launched on QVC in 2005 at a time when beauty start-ups still rejected home shopping. The company is once again proving itself a trailblazer with the launch of www.MallyBeauty.com.
The site includes traditional e-commerce, demo and branded components, as well as Mally TV, which allows viewers to see company founder Mally Roncal with various friends as well as assorted beauty product demonstrations.
The site features other components such as “Team Mally,” which allows fans to get involved in the brand, spread the word and drive sales while benefiting from financial incentives.
More info: www.MallyBeauty.com