Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue November 2015
 •  PETA Hits China  •  Unilever Sells Brands to Strength of Nature  •  Black Friday Leaves a Black Mark  •  SESA Names New Tech Manager  •  Alterna Names New Education Director

Tous Taps Rexam for H20’s Mini Packaging Components

Published October 6, 2009
Related Searches: aging products fragrance Packaging
Post a comment

Tous, the Spanish brand known for its environmental and fair trade policies, uses Rexam’s 100% recyclable Sof’n’Touch dispenser for the mini-version of its new eco-chic fragrance, H20. The classically designed Sof’n’Touch consists of only three parts—bottle, applicator and cap—which adds consumer appeal, timeless aesthetics, production efficiency and value, according to Rexam. In addition, the scent is applied by touch, achieved by capillary action, for precise placement of the fragrance, with no waste.

Each Rexam mini-product is precision engineered in the company’s state-of-the-art facilities in Le Treport and Tournus, France.According to Eric Desmaris, sales director for mini products and promotionals, Rexam Personal Care, Tous’ selection of Sof’n’Touch mini-product demonstrates the growing appeal of classic packaging solutions that offer recyclability.

More info: www.rexam.com

blog comments powered by Disqus