Happi Magazine

April 2012

  • Diversity Is the Direction

    Diversity Is the Direction

    New developments in the ever-evolving ethnic hair and skin care marketplace.
    04.09.12

  • Polymeric Delivery Systems for a Sustainable Planet

    Polymeric Delivery Systems for a Sustainable Planet

    Marketers and suppliers patent skin care polymers that are better for consumers and reduce the carbon footprint of products.
    04.02.12

  • The Right Mix

    The Right Mix

    Fine fragrance came roaring back as the gift to give in 2011. Will the double-digit gains continue through Holiday 2012?
    04.02.12

  • Formulating Liquid Laundry Detergents

    Whether you're creating a value or premium laundry detergent formula, here are the ingredients and steps to take to develop an effective detergent at the right
    04.02.12

  • Innovate or Stagnate

    Innovate or Stagnate

    The laundry care market is besieged by higher raw material costs and retailer inflexibility on pricing. Laundry detergent suppliers offer a variety of strategies to succeed in this increasingly complex new world.
    04.02.12

  • Winning Consumers Dropps by Dropps

    Winning Consumers Dropps by Dropps

    The company that popularized the laundry pack category in the US is back with fabric softeners in convenient, easy-to-handle, single dose forms.
    04.02.12

  • Get It Done

    Get It Done

    When it comes to chemical specialties, efficacy, speed and convenience are top demands
    04.02.12

  • Lucky Break

    Online Exclusives
    Lucky Break

    This wipe goes where hands can't and solves an itchy, smelly problem that plagues millions of injured Americans every year.
    04.26.12

  • Where Theres Wella, Theres A Way

    Online Exclusives
    Where Theres Wella, Theres A Way

    Wella Professionals experts predict 2012's top hair trends.
    04.24.12

  • Family Secret

    Online Exclusives
    Family Secret

    Happi chats with an up & coming ethnic skin care brand.
    04.17.12

  • The Dish on Dish Detergent

    Online Exclusives
    The Dish on Dish Detergent

    In the billion-dollar dish detergent category, new launches tackle concerns that stem from phosphate-free formulations, care for the appliance and make it easier for those who are still going about it the old fashioned way.
    04.03.12

  • Not Your Mothers Multiplies in Mass Market

    Online Exclusives
    Not Your Mothers Multiplies in Mass Market

    Hair care brand adds nearly 7,500 new retail outlets in 2012.
    04.02.12