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Bare Escentuals: named Simon Cowell as chief executive officer

February 6, 2013

Bare Escentuals: named Simon Cowell as chief executive officer. Prior to this appointment, he was the brand’s chief marketing officer. In the CEO role, Cowell will be responsible for overseeing corporate strategy for the company’s brand portfolio, which includes Bare Minerals, Buxom and MD Formulations. He joined Bare Escentuals in 2008, after spending 15 years at The Body Shop.
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