Blyth, Inc.: named Robert B. Goergen, Jr. as its new president, Direct Selling Group and president, PartyLite Worldwide, succeeding Anne M. Butler. Goergen, Jr. has been president of the company’s multi-channel group since 2007, leading business development and corporate technology initiatives for Blyth.
He joined Blyth in 2000 as director, internet strategy and e-business Initiatives group. Prior to joining Blyth, he worked for McCann-Erickson where he managed e-commerce development and internet marketing. Robert B. Goergen Sr., Blyth’s chairman of the board and CEO, will assume direct responsibility for the multi-channel group during Goergen Jr.’s tenure at PartyLite.