O Boticario’s new autumn/winter 2012 makeup collection debuted during São Paulo Fashion Week. Make B., the brand’s premium makeup, features high-definition technology developed in partnership with makeup artist Fernando Torquatto, a strategic advisor to O Boticario. The collection includes 136 items, all of them featuring a novel floral scent.
Sueli Ortega has written for Isto É and O Estado de São Paulo. Since 1987, she has served as a correspondent for Cosmetics International. In addition, she created the beauty channel for El Sitio, an Argentinean website and the Women Channel.