According to Transparency Market Research, growth is largely fueled by the growing baby population in developing nations, where the disposable income of parents has also increased considerably at the same time. Moreover, the average age of parents across the globe has also increased in past few years. Older parents are considered to be financially more stable and hence have more money to spend on baby care and convenience. In addition, a growing number of women entering into the mainstream workforce has helped the baby care market to grow, as the average disposable income of the family has grown.
In addition, there’s growing demand for baby specific products, especially baby cosmetics. Baby skin care and toiletries command ever-larger market share and have a bright future, said the firm. Currently, demand for baby hair care is small, but it is expected to post healthy growth in the near future, noted the firm.
More info: www.transparencymarketresearch.com