Breaking News

Future Shifts in Retailing

By Ally Dai, Happi China | January 29, 2013

According to Euromonitor, the overall upbeat economic outlook in China is expected to underpin the dynamic constant value CAGR of 9.3% predicted in retailing from 2011 to 2016. Primarily due to supporting policy from the central government to further improve the internet infrastructure, average Chinese households are more likely to have access to faster and less expensive internet services. As such, Euromonitor expects internet retailing in China to record 29% constant value CAGR during the forecast period. For online cosmetics consuming, iResearch expects it will soon account for 10% of total amount spent on cosmetic products by Chinese consumers, and online cosmetics sales will exceed 120 billion RMB by 2015.

As the competition mounts, China online cosmetics retailing market will enter a period of consolidation. With 25% of China’s population becoming online mobile phone users in 2011, e-commerce can be explored in many ways such as M-commerce, SNS, Weibo, and group buying, all of which are expected to reshape online retailing in the future. However, both brand owners and retailers must be aware of the key factors changing consumer behavior such as inflation worries, an aging population, social strains and economic changes.
Ally Dai
Happi China

Ally Dai is Deputy Editor-in-Chief of Ringier Trade Media Ltd, responsible for trade publications including Happi China. She has more than 10 years of experience in the cosmetic and food industries. Happi China is a leading media for the China household & personal care industry. Published by Ringier Trade Media in strategic editorial partnership with Happi, it helps local manufacturers update their knowledge on formulating, testing and packaging, as well as providing market insight.
blog comments powered by Disqus
  • Free and Clear

    Free and Clear

    Melissa Meisel, Associate Editor||October 17, 2016
    OY-L aims for zero-chemical skin care.

  • Coming Clean on a Host of Issues

    October 17, 2016
    Cleaning Products Conference is set for Nov. 9-11, 2016 in Washington DC.

  • Let the Magic Begin!

    Let the Magic Begin!

    Tom Branna, Editorial Director||October 10, 2016
    IFSCC Congress gets underway at Walt Disney World this month.

  • Change Is in the Air

    Change Is in the Air

    Doreen Wang, BrandZ ||October 3, 2016
    Technology is changing the personal care market

  • Skin Care of One’s Own

    Skin Care of One’s Own

    Christine Esposito, Associate Editor||October 3, 2016
    Nu Skin’s ageLOC Me—which melds the worlds of smart-phone technology, efficacious ingredients and personalization

  • Proof Positive

    Proof Positive

    Christine Esposito, Associate Editor||October 3, 2016
    Testing service providers enable companies to back up their claims and stay in compliance with regulations.