The two-day conference will provide insight into the skin aging process and how to mitigate damage to the skin, an overview of the anti-aging category, expert advice on how to formulate effective anti-aging products, an explanation on the proper use of label claims and advice on how to bring products to market.
Here’s a look at the conference schedule:
DAY 1: Tuesday, Sept. 18, 2012
8:45-9:00am: Opening remarks: Tom Branna, Happi/Rodman Publishing & Navin Geria, senior technical advisor and principal for Doctors Skin Prescription
9:00-9:45am: Keynote. Dr. Nicholas V. Perricone, MD, Perricone, MD, “Nutrigenomics and Cell Signaling: The Future of New Product Development”
9:45-11:00am: Coffee Break/Exhibition
11:00-11:45am: Carrie Mellage, Kline & Company, “Wrinkling Out the Market – Identifying New Growth Opportunities in Anti-Aging”
11:45-12:30am: Dr. Jeanine B. Downie, MD, “Cosmeceutical Update — Problems Associated with Cosmetic Products and How to Remedy Them”
12:30-1:45pm: Lunch / Exhibition
1:45-2:30pm: Elizabeth Nach, Federal Trade Commission, “Clarifying Rules for Advertising Claims”
2:30-3:15pm: Georgia Ravitz, Esq., Arent Fox, “Anti-Aging Market and Regulatory Trends”
3:00-3:30pm: Coffee Break/Exhibition
3:30-4:15pm: May Shana’a, Group Vice President Technology and Growth Strategy, Ashland Specialty Ingredients (formerly VP-R&D, Johnson & Johnson), “Formulating Effective Cosmeceuticals”
5:00-6:00pm: Reception in Exhibition Hall
DAY 2: Wednesday, Sept. 19, 2012
8:15-8:30am: Opening remarks
8:30-9:15am: Keynote. Dr. Jennifer Linder, MD, “The Aging Face, What’s Really Happening and How Can We Fix It with Anti-Aging Skin Care?”
9:15-10:00am: Andrew Alexis, MD, “Current Approaches to Facial Rejuvenation in Ethnic Skin”
10:00-10:20am: Coffee break
10:20-11:00am: Jim Larkey, VP-Marketing, Canfield Scientific, “Advances in Skin Imaging Applications: From Research to Retail”
11:00-11:50am: Panel: The 4 Sides of Advertising Claims, Navin Geria, David Zetoony, Bryan Cave; Gail Vance Civille, Sensory Spectrum and Karen Young, The Young Group.
The conference moderator is Happi’s own Anti-Aging & Cosmeceutical Corner columnist and ex-Pfizer Research Fellow Navin Geria, who is a senior technical advisor and principal for Doctors Skin Prescription (DSP), founded by dermatologist Dr. David J. Goldberg M.D. J.D. and plastic surgeon William P. Adams M.D. F.A.C.S.
The one-day exhibition will include nearly 50 suppliers of cutting-edge ingredients and testing services to the multibillion-dollar anti-aging category. Organizers expect more than 200 industry executives to attend.
To register visit http://conference.happi.com/
More info: Tom Branna, 201.880.2223;