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L’Oréal Hits the Links and Raises $550K for Children’s Charity



Published January 30, 2013
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From left: Isabelle Linton, co-chair; Vince Serpico, SVP operations NA & Children’s Specialized Hospital Foundation trustee; Kristin Conti, co-chair; Morris Lenczicki, L’Oréal USA Charity Event chairman and Children’s Specialized Hospital Foundation trustee treasurer; Joe Santamauro, co-chair; Harry Silverman, co-chair; Theresa Pastuch, co-chair; Logan Dorne; charity event intern; Gail Sona-Kline, co-chair; Toni Bodrato, Children’s Specialized Hospital Foundation special events coordinator and Brian Wassall, co-chair.
An impressive 550 golfers turned out Sept. 11, 2012 for the fifth annual L’Oréal USA “Fore the Children” charity golf event. Hosted by L’Oréal USA Corporate Operations North America, based in Clark, NJ the outing took place at two area golf clubs and raised $550,000 to benefit the Children’s Specialized Hospital Foundation.

The funding will support a portion of the cost of the hospital’s new interactive patient care program called the GetWellNetwork, which engages patients in their own care using the bedside TV in the hospital and web, cable TV and mobile phone in the home.


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