BASF has inaugurated its first Innovation Campus Asia Pacific and its new Greater China headquarters. The €55 million expansion of BASF’s site in Pudong, Shanghai, where the new facilities are located, marks the company’s most important innovation investment in the region to date.
The new BASF Greater China head office includes approximately 1,500 work stations, comfortable social areas on every floor, and a state-of-the-art, multi-function theater.
At the first phase of the new Innovation Campus Asia Pacific, approximately 450 researchers and developers in technical teams from 17 regional business units will come together, forming a powerful innovation hub for BASF in Asia Pacific. Scientists in close proximity to local markets will work in international and multi-disciplinary project teams. The Innovation Campus will also help intensify development of local scientific and technical talent and to foster collaboration with universities and scientific institutes in Asia Pacific. Further expansion of the facility is also planned, said BASF.
At the site, researchers will focus on advanced materials and sustainable solutions. Examples include biobased polymers for home and personal care applications. Additionally, a strong analytics and material physics team will support the R&D activities.
China is BASF’s third-largest market worldwide. The new Greater China head office will include administration, functional units, and sales and marketing for its business units with more than 1,500 work stations, comfortable social areas on each floor, and a state-of-the-art, multi-function theater.