Heffner will manage day-to-day operations at OPI’s North Hollywood headquarters, working alongside Schaeffer. Schaeffer, who will continue to travel for the company, will primarily target ongoing development, globalization and visibility of the OPI brand. Weiss-Fischmann will continue her role in leading the company’s artistic direction.
Heffner brings his long-standing expertise in the beauty and nail industries to this position, most recently serving as president and CEO for Creative Nail Design (CND), where he worked for 14 years. Prior to joining CND, Heffner held multiple sales and marketing roles within Chesebrough Ponds USA, as well as the Procter & Gamble Company.