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Colgate-Palmolive Heads in One Direction

Published January 29, 2013
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Colgate-Palmolive Heads in One Direction

Colgate-Palmolive has rolled out new 1D—aka pop group One Direction—themed oral care products available exclusively in the US. The products include 1D Colgate MaxFresh Power or manual toothbrushes and 1D Colgate MaxFresh toothpaste in a fresh mint flavor, which will be on store shelves this month.

More info: www.colgate.com

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